OK Go are one of those bands that are just as well known for their elaborate videos as they are for the music themselves. Sometimes the videos are a marvel of science and engineering, like the massive Rube Goldberg machine they built for their “This Too Shall Pass” video over five years ago. Their latest video plays with physics itself, as the band performs an entire song in zero gravity. With some help from S7 Airlines, the anti-gravity effect is real. No green screen or wire tricks were used to get these shots. The video is full of colorful visuals and a catchy tune. Pause our music stream above and press play!
OK Go – Upside Down & Inside Out
Hello, Dear Ones. Please enjoy our new video for “Upside Down & Inside Out”. A million thanks to S7 Airlines. #GravitysJustAHabit
Posted by OK Go on Thursday, February 11, 2016
The videos are amazing to watch when you realize how much coordination and planning must go into each concept. This band has some of the most creative music videos around, and we’re excited to see what they come up with next.
You can check out the band’s Instagram account for behind the scenes footage of this amazing video.