Serving in the military is an honorable vocation, but a difficult lifestyle. Email and social media make it easier for soldiers to stay in touch with families and friends back home, but harder to avoid spoilers for Avengers: Endgame. Disney has brought the billion-dollar film to Afghanistan, so our overworked, underpaid men and women in uniform can see the movie before every moment of the film has been discussed and analyzed on Facebook and Twitter.
“Disney Chairman and CEO Bob Iger was inspired by a social media post from Kat Lancaster, a Disney fan whose husband, Air Force Major Joshua-Lee Lancaster, is currently deployed. Iger and Disney reached out to the Army & Air Force Exchange Service, and a plan was put into action to bring Avengers: Endgame to the biggest American bases in the region.”
Avengers:Endgame played at Bagram Air Field on Wednesday, May 1, and Thursday, May 2, with showings planned for Kandahar for the weekend.
Disney CEO Bob Iger announced,
“We’re thrilled to be able to do something special for our troops in Afghanistan, to boost morale and show our gratitude for their service, I’m grateful to Kat Lancaster for the great suggestion, and to the Army & Air Force Exchange Service for helping us make this happen.”
This is not the first time Disney has partnered with the Army & Air Force Exchange Service to bring films from Marvel and Star Wars to bases in Afghanistan, Iraq and other U.S. Central Command locations, Given how many of the Avengers are military veterans in canon, (Captain America, Falcon, Winter Soldier, Hawkeye, War Machine/Iron Patriot, Captain Marvel, and honorary Avenger Col. Nick Fury), it’s appropriate to bring the movie to our men and women in the field.
Stan Lee was himself a veteran, serving in the US Army during World War II.